INDEPENDENT WEB STUDIO • ST. LOUIS / 01

Calm, modern web design for St. Louis small businesses.

New websites and redesigns of the one you have. Shaped with structure, restraint, and a clear path to launch. Built on whichever platform fits: Framer, Shopify, or hand-coded. When we're done, you own everything and you can update it yourself.

SERVICES / 02

Three build paths, chosen by what the business actually needs.

Most clients do not need a heavy codebase. They need a site that feels considered, loads fast, and is simple enough to own after launch. When the work needs more, the build can go deeper.

01 / Website Redesign

A calmer, clearer rebuild of the site you already have.

Best for businesses whose current website is outdated, hard to update, or quietly costing them customers. I keep what works, restructure what doesn't, and protect your existing search traffic through the switch.

  • Full redesign on Framer, Shopify, or hand-coded
  • Content and structure reworked, not just reskinned
  • SEO preserved through migration
  • Easy text and image editing after launch
Learn about redesigns →

02 / Website Launch

A refined first website the owner can update.

Best for service businesses, consultants, personal brands, and founders launching something new. Built on Framer or hand-coded, whichever fits. Includes lightweight launch sites for early ideas: waitlists, product explainers, and prototypes.

  • Modern responsive site
  • Easy text and image editing
  • Contact flow and basic SEO
  • On-site photography available

03 / Shopify Store

A store built around products, orders, and trust.

For businesses selling physical or digital products that need a manageable store, clear product structure, and a polished buying experience.

  • Theme setup and customization
  • Product and collection structure
  • Payments, shipping, and launch basics

HOW A PROJECT RUNS

Phase 1

Blueprint

One working session to map what the site needs to do, who it speaks to, and what gets built. You leave with a written plan and a fixed scope. No drawn-out discovery phase.

Phase 2

Design

High-fidelity design of the real pages with real content, reviewed together. You see exactly what you're getting before anything is built.

Phase 3

Build & handoff

The site gets built, tested, and launched. Then a walkthrough so you can update text, swap images, and publish on your own. You own everything.

WHY TRUST A NEW STUDIO / 03

The studio is new. The experience isn't.

By day I design and build web experiences for the Lou Fusz Automotive Network, a family-owned group of 18 dealerships across Missouri, Illinois, and Indiana, ranked among the Automotive News Top 150 Dealership Groups in the country. The systems in the case studies below run across those dealership websites and hundreds of vehicle and service pages.

jnuru.studio brings that same discipline to St. Louis small businesses, without the agency layers or agency pricing.

18 dealership group Hundreds of pages shipped per year Systems built to survive 2024 → 2027

WORK / 04

Design-led systems with enough code to support the idea.

I use code to:

  • Shape interactions
  • Clarify systems
  • Support expression, not overpower it

I keep the editing experience simple when the client needs ownership. When the work needs custom behavior, I use code to extend the system without letting it overpower the idea.

Selected Work

A few recent builds, each made to grow with the business behind it.

Internal builds from my work at Lou Fusz Automotive. Studio client work is added as it ships.

PHILOSOPHY / 05

I’m drawn to work where the challenge isn’t just visual, but personal.

Before I think about layouts or colors, I want to understand the story. Who you are, what you're building, and why it matters to you. The website should feel like it came from you, not from a template.

I'm not interested in work that looks impressive but says nothing. If a visitor can't tell what you do and why you're good at it, the design isn't done.

QUESTIONS / 06

Straight answers before you ever email me.

How much does a website cost?

Most jnuru.studio projects land between $2,500 and $8,000. Focused launch sites start at $2,500, full redesigns and Shopify builds typically run $4,000 to $8,000, and larger scopes are quoted from $8,000 up. Every project starts with a written plan and a fixed price before any design begins, so the number you approve is the number you pay.

How long does a website redesign take?

Most redesigns take 3 to 6 weeks from blueprint to launch. The blueprint session happens in week one, you see real designed pages before anything is built, and you get a walkthrough at handoff so you can update the site yourself.

Do I need a redesign or a brand new site?

If your current site has traffic, customers, or search rankings worth keeping, a redesign protects those while fixing structure, speed, and clarity. If the site is very small or the business has changed direction entirely, starting fresh is often cheaper. The blueprint session settles this in about an hour.

Can I update the website myself after launch?

Yes. That is the point. Every build is handed off with a walkthrough so you can edit text, swap images, and publish on your own. You own the domain, the site, and everything in it. No retainers required to touch your own website.

What platforms do you build on?

Whichever fits the business: Framer for most service businesses, Shopify for stores, and hand-coded HTML, CSS, and JavaScript when the project needs custom behavior. You are never locked into a platform because it is the only one I sell.

Do you only work with St. Louis businesses?

St. Louis is home and local projects get on-site photography and in-person working sessions. But the process runs fine remotely, and I take select projects from anywhere.

CONTACT / 07

Tell me what you’re building. I’ll help choose the simplest path that still gives it room to grow.

I reply within one business day. Email works too: hello@jnuru.studio

Based in St. Louis • Available for select freelance projects